Prices are set by billions of people constantly making trillions of decisions about what they need, what they can afford, and what is important to them, i.e. their values.
But that's only how prices work in some pure, laissez-faire, free enterprise system. Such a pure system hasn't existed in America since at least the advent of FDR. More and more, government comes between buyer and seller and subverts the sensitive mechanism of price -- a mechanism at the very heart of commerce and the economy.
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